How Central Bark Franchisees are Taking Advantage of a Thriving Pet Economy
The pet industry has been experiencing remarkable growth for years, and there’s no sign of it slowing down. To fully grasp this phenomenon, it’s crucial to understand the key factors contributing to its expansion. Since 2018, the United States has witnessed a staggering 51% increase in total pet expenditures. Projections for 2023 estimate that the U.S. pet market will reach a remarkable $143.6 billion. Looking ahead, forecasts indicate that by 2031, the pet industry’s revenue is poised to hit $338.5 billion, demonstrating a robust 6.1% compound annual growth rate (CAGR). From services like dog daycare and boarding to pet food, grooming, training, and more, every sector within the industry plays a vital role in its ongoing dominance.
A Shift in Pet Ownership Trends
Pet ownership has been on the rise for decades, but during the pandemic, it skyrocketed. According to a survey by Forbes Advisor, a staggering 78% of pet owners acquired their pets during the pandemic. Pets have evolved from mere additions to the household; they now hold full-fledged family member status. Surprisingly, nearly half of pet parents treat their pets like children, with 29% prioritizing their pet’s needs over their own, as reported by Morgan Stanley. Fortunately for Central Bark, dogs claim the largest share of pet ownership across generations, with 65.1 million U.S. households owning a dog.
The Investment in Pet Well-being
Pet parents, especially in younger generations, are expected to increase their monthly spending on pets to $1,292 by 2025. This marks a significant jump from earlier spending averages of $980 per month. This increased monthly expenditure covers general care, daycare, boarding, grooming, retail, and more.
Central Bark franchisees are reaping the benefits of this pet industry boom, as evidenced by the numbers. Our newly introduced Item 19 in our FDD breaks down gross sales across our system for the fiscal years 2020, 2021, and 2022. These years are further segmented, providing prospective franchisees with a comprehensive view of our year-over-year performance. For instance, our top-performing franchisees have averaged over $1.2 million in earnings in the past two years. Moreover, we share data on average network profits for 2022, 2021, and 2020, demonstrating high double-digit growth.
A Holistic Approach to Pet Care
Central Bark is strategically positioned to capitalize on the prevailing pet economy trends. Our franchise model encompasses multiple dog care-related services under one roof, aligning perfectly with the diverse needs of pet parents. Central Bark has attracted dogs and their owners nationwide for two decades, offering a unique approach to Whole Dog Care pet economy. Our approach combines industry-leading dog daycare expertise with the latest in canine science, providing Enrichment Dog Day Care that includes exercise, social group play, learning, rest, and “TLC” to promote dogs’ health, happiness, and well-rounded development. Central Bark also offers a diverse revenue stream model featuring dog boarding, baths, grooming, a retail market, training, and more.
Owning a Central Bark franchise requires more than just knowledge of staying competitive; it’s about leveraging opportunities and streamlining operations to ensure the best chance for franchisee success. For comprehensive information on Central Bark franchising opportunities, please visit centralbarkusa.com/franchising. Join us in the thriving world of whole dog care and be part of this remarkable pet industry success story.